This glorious British beard contest has to be seen to be believed

Facial hair isn’t just about the fuzz on your face. 

At least, not for the hundreds of people who competed in this year’s British Beard and Moustache Championships, which took place in Blackpool, UK on Saturday. For these people, facial hair is a mode of expression. 

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The competition – which is open to men, women, and non-binary people with beards — had people celebrating their facial follicles and serving up some of the most extravagant beard lewks you’ve ever seen. 

From the longest hipster-style beards to the most elaborate moustache designs, all beards on the spectrum were represented at the 4th year of the Championships. 

From this octopus-esque style.

To this guy taking the handlebar moustache to the next level.

We’re here for this look.

Tormund Giantsbane, is that you?

Is that… is that the Eiffel Tower?

This man needs clips to hold up this style, but it’s still pretty amazing. 

Please, never shave. 

You can find more images and info on the The British Beard and Moustache Championships’ Facebook page.